Marketing in Uncertain Times: Lessons from Nissan’s Agile Response to Tariffs
Faced with significant price hikes, Nissan pivoted swiftly and strategically, turning a challenging situation into an opportunity. Here's what we can learn from that.
When Brand Values Collide with Shareholder Pressure: The Southwest Dilemma
In the race to appease shareholders, cutting (or completely eliminating) your brand differentiators is often a short-term fix with long-term consequences.
Marketing Wrapped 2024: What Worked, What Didn’t and What’s Next for Your Brand
Here’s a look at some of marketing’s greatest hits (and misses) in 2024, and what we think will top the charts in 2025.
Go Beyond the Click: Finding the Truth Behind Your Content Engagement
Whether you’re talking about paid social media, influencer ads or establishing your website’s blog, making data-driven decisions gives any marketing strategy the best chance of success.
AI is Everywhere: Here’s How It Can Benefit Your Business
Companies of all sizes apply AI in a variety of ways to achieve better results across almost every core business operation: human resources, customer service, sales, admin, accounting and more.
The Connection Between Marketing and Cybersecurity, and Why It Matters
In a previous article, we told you that your website is a living, breathing thing that needs regular maintenance. Otherwise, your top brand-storytelling tool will lose its effectiveness and potency.
SEO Simplified: 6 Proven Strategies to Boost Your Website’s Visibility
In a previous article, we told you that your website is a living, breathing thing that needs regular maintenance. Otherwise, your top brand-storytelling tool will lose its effectiveness and potency.
Brand825 Ranks Among Highest-Scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2023
Brand825 has been named to Inc. magazine’s annual Best Workplaces list in the Extra Micro category. Featured in the May/June 2023 issue and prominently featured on Inc.com, the list is the result of a comprehensive measurement of American companies that have excelled in creating exceptional workplaces and company culture.
Kedran Brush, Brand825 Co-Founder, Featured in CanvasRebel
One of our fearless leaders was recently featured in CanvasRebel Magazine. CanvasRebel's mission is to create a space for artists, creatives and entrepreneurs to be able to learn from their peers through the magic and power of storytelling.
These 7 Marketing Tactics Can Help Recession-Proof Your Business
The wonderful thing about marketing is that there are so many ways to tweak dials in order to achieve great results without overextending your spend. That’s why it’s imperative to continue your marketing efforts, rather than shut them off completely, during an economic downturn.
