Keep Knoxville Beautiful
A cleaner, greener and more beautiful Knoxville.
What They Needed
For more than 40 years, Keep Knoxville Beautiful (KKB) has led litter cleanups, environmental education initiatives and much more to foster a cleaner, greener and more beautiful Knoxville, Tennessee. KKB came to Brand825 seeking a redesigned website; one that reflected the group’s positivity, commitment to service and dedication to the community.
What We Delivered
After a couple of productive meetings to capture and outline what KKB wanted from their new website, we started with a logo redesign and exploration into the organization’s color palette. From there, we revamped their website from the ground up with new copy, more powerful SEO keywords, and graphics and images that reflect KKB’s commitment to the community and all the great work they do.
In the first year following the launch of the new website, KKB saw a 28% increase in sessions, 17% more visitors to the website and a whopping 142% increase in pageviews.