Finosec

Finosec set out with a transformative vision: to create a world for financial institutions where cybersecurity is streamlined and simple. With a commitment to advancing cybersecurity governance, Finosec aimed to overhaul their online presence to better reflect their dedication and expertise. A key objective was to shine a spotlight on their rich content, including insightful blog posts and educational videos, making these resources readily accessible to both clients and prospects. Moreover, Finosec sought to amplify their brand awareness and establish a unified brand identity through a refreshed website, impactful trade show collateral, and unified internal materials like PowerPoint templates and email signatures.

Recognizing Finosec’s deep understanding of the importance of marketing in their sector, we set out to create a suite of marketing materials that mirrored their commitment to client service and industry leadership. This included the launch of a new website, the design of engaging trade show collateral, and the development of a new PowerPoint template, proposal template, product logo, and email signature. Our efforts were laser-focused on producing materials that not only conveyed Finosec’s professionalism, but also their innovation in the cybersecurity governance space.

The outcome of our collaboration was a revitalized online presence for Finosec, marked by a cleaner, more navigable website that significantly improved SEO performance and lead generation capabilities with their integrated HubSpot CRM. We also transformed their case studies from static PDFs to dynamic landing pages, making these success stories a more vibrant focal point for prospective clients. These strategic enhancements are designed to fortify Finosec’s position as a leader in providing cybersecurity solutions for financial institutions.