Mosaic Consulting Group
Helping Mosaic tell their story as they accelerate growth.
What They Needed
Mosaic Consulting Group, a leading UKG consulting partner with a rapidly growing team of over 250 employees, was gearing up for a major expansion. Mosaic serves top clients worldwide across healthcare, transportation, professional sports and more. As they prepared for their next chapter, one containing several acquisitions and leadership changes, they needed clear, compelling communication to share their story and build their brand presence. Referred to Brand825 by a trusted client, Mosaic sought expert support with press releases to announce key developments, as well as a strategic branding workshop to sharpen their brand identity and messaging.
What We Delivered
Brand825 partnered closely with Mosaic to craft and distribute multiple timely press releases, spotlighting major acquisitions and the promotion of their new CEO. To maximize impact, we engaged targeted media contacts across corporate publications and outlets championing women in business, ensuring Mosaic’s story reached the right audiences and created additional publicity opportunities. Additionally, we facilitated a dynamic branding workshop with Mosaic’s leadership team. Together, we explored their core values, refined value propositions and developed a new elevator pitch that naturally inspired a fresh, memorable tagline. Our comprehensive SWOT analysis and brand culture exercises empowered Mosaic to clarify their brand direction and equip their team for cohesive storytelling moving forward.
The Result
Our efforts helped Mosaic effectively announce and amplify their exciting growth milestones while fostering a unified brand vision. The press release campaigns generated media interest and positioned Mosaic as a dynamic force in the UKG consulting space. Meanwhile, the branding workshop laid a solid foundation for consistent, confident messaging that resonates both internally and externally. Mosaic’s leadership expressed strong appreciation for Brand825’s collaborative approach, strategic insights and ability to deliver high-impact communications during this pivotal phase of their growth.
